Shaquille O’Neal’-Former NBA Hall of Fame
Dubai: Shaquille O’Neal’s Big Chicken is going places, well currently it’s focusing its expansion into Texas. However, it is going places. With plans to have 50 locations in Texas and more across America, Shaq is building something big here.
O’Neal is not new to the entrepreneurial business. He is very savvy. Shaq’s success in business is well-documented. The Lakers legend is worth well over $400 Million, however, we suspect it is far higher than that. His new enterprise, Big Chicken is taking the USA by storm. He recently brought a house in Houston to oversee the launch of various branches throughout the state.
Shaquille O’Neal’s Big Chicken can also be found in sporting arenas, including at this $1.5 stadium. If there is anything Shaq knows better than everyone else, it is sporting arenas. The 7-foot-tall Laker legend played to sell out crowds throughout his life.And it is this experience that gives him the confidence to put his Big Chicken in stadiums across the USA. Perhaps, most notably, it is now available in the New York Islanders’ new home, the UBS Arena.Yes, Shaq, cleverly played his cards and ensured that his Big Chicken would be available at the new $1.5 billion arena.
Founded in 2018, Big Chicken is backed by a dream team of partners; JRS Hospitality, an accomplished Las Vegas-based ownership group; Authentic Brands Group, a multi-national, multi-billion-dollar brand development, marketing and entertainment company; and Hall of Fame basketball star Shaquille O’Neal. Big Chicken fuses O’Neal’s home-cooked childhood favorites with today’s trending flavors. From crispy chicken sandwiches and tenders to Cheez-It® crusted mac n’ cheese and hand-crafted ice cream shakes, each menu item tells a story all while offering guests an inside look into the life and personality of Shaquille O’Neal.
