Dr. Easa Al Bastaki, The President of the University of Dubai,Delivering the Key note speech at The Arab Franchise Awards event at the iconic Queen Elizabeth 2 ,Dubai
The Arab Franchise Expo 2024 is set to be an extraordinary convergence of franchise business leaders, investors, and innovators, showcasing the vast potential of franchise opportunities in the Arab world and beyond at the iconic Queen Elizabeth 2 in Dubai. This year’s keynote speaker, Dr. Easa Al Bastaki, President of the University of Dubai inspired with challenged the region’s franchise leaders with his progressive vision.
In his highly anticipated keynote address, Dr. Al Bastaki will emphasize the importance of Arab franchise brands expanding into international markets. “The world is evolving rapidly, and now is the time for Arab franchises to extend their influence globally,” Dr. Al Bastaki noted. “Expanding our homegrown brands will not only showcase the innovative and cultural richness of our region but will significantly contribute to increasing GDP, enhancing economic resilience, and promoting bilateral trade.”
Dr. Al Bastaki, a pioneer in promoting the concept “Made in UAE – Expand Globally,” addressed delegates from 30 countries at the Arab Franchise Awards Night held aboard the Queen Elizabeth 2, which ran alongside the Arab Franchise Expo 2024.
The Expo, organized by the Arab Business Media Group and chaired by the legendary media personality Khaled Almaeena, featured participation from 30 countries and 200 distinguished brands. This premier event facilitated the exchange of franchise insights and culminated in AED 200 million worth of deals signed at the “Arab Franchise Investment Summit” on the second day.
Dr. Al Bastaki’s extensive background in academia and leadership further cements his expertise on the subject. As President of the University of Dubai, he has been a pivotal force in advancing education and fostering an entrepreneurial spirit in the UAE. His keynote address focused on strategies for sustainable growth, the advantages of cross-border franchising, and how Arab brands can leverage global partnerships to enhance their international footprint.
Winners of the Arab Franchise Awards 2024 with Chief Guest D. Easa Al Bastaki, The President of the University of Dubai, and Khaled Almaeena, Chairman of the Arab Business Media Group, UAE
This year Franchise “Hall of fame” awards winners were ADNOC Franchise and Galadari Food & Beverages Company. The Taiwan External Trade Development Council (TAITRA) won the -“Best Franchise Promotion Partner in Asia”, Barns CafĂ©  of Saudi won Multiple awards such as  ”Super Coffee Franchise Brand of the Year and   “Best Franchise Support Department of the Year” and Mohamed Al Zain of Barns cafĂ© won the “ Best CEO of the Year awards” , Dodo Brands won the ”Franchisor in Technology & Innovation in QSR industry of the Year”award , Fashion TV won the “Promising Franchise Brands of the Year” award, Albert Kong of Singapore Asiawide Franchise  won the “Lifetime Achievement Award” Dennys UAE won the  “International Restaurant Franchise of the Year award”, “Business Kids”  of Mexico “Kids Innovative Franchise of the Year” ES Governance of Brazil won the “Innovator in Franchise Compliance and Governance ’award, Sary Hamway  of  The Franchise Trainer won the   Best “ Franchise Manuals  & Training”Company “ of the Year award,Gourmandise of Tunisia won the “Regional Pastry Franchisor of the Year Award” Dr Costi-House of Beauty won the ”Best Innovative Healthcare franchise of the year” ,7th Heaven of India “Fastest Growing Franchise Bakery chain”award, “Cleanzy” of Morocco won the  “Innovative Laundry Franchise Brand of the Year” , Malika Lamamra won the “International Women Franchise Consultant of the Year from Europe,  “Top Franchise.com  won the “Best Franchise Technology Platform of the Year”, Franchise Ready of Australia won the “International Franchise Consultancy firm of the year”  Rym (Bedoui) Ayari,Founder, WeFranchiz  won the  “Women in Franchise Innovation Award” , Nguyen Van Phi of Vietnam , VFLN won the “ Women Franchise Leader of the Year Award” ,World Franchise Associates won the  “International Franchise Development Company” of the Year award , FranGlobal won the “ International Franchise Entry Specialist of the Year” , Melissa Murray  of Bird & Bird,UAE won the ”Franchise Lawyer of the Year”award, Action Coach won the ”Business Coaching Franchise” of the Year Award, Xiao Long Kan won the  “Best Chinese Franchise Restaurant of the Year Award ” ,Thaalam media won the Best “Franchise Media Brand of the Year” Sales Geek won the “Sales Coaching franchise of the year”Award, Zalomi  electronics won the  “The Green Tech Franchise of the Year”, Bricks 4 Kids won the Best kids’ “STEM Innovation and Impact Franchise of the Year” , Ture Gamers  won the “Best Gaming Franchise of the Year” and a Plaque of Honor was  Presented to Aysha April Añonuevo recognition of her exceptional support, organization, and coordination of the Arab Franchise Expo event.
Khaled Almaeena, Chairman of the Arab Business Media Group FZC LLC, Delivering the opening note at the Arab Franchise Awards in Dubai, UAE
The Arab Franchise Expo 2024 serves as an essential platform for industry experts, franchise owners, and aspiring entrepreneurs to network and gain valuable insights from seasoned professionals. Attendees were introduced to successful franchise models, the latest market trends, and key opportunities for expansion. Dr. Al Bastaki’s speech was undoubtedly a highlight, offering practical guidance for brands poised to embark on their global expansion journey.